Bob Costas recently conducted an interview with Will Leitch, the creator of one of the most famous and popular sports websites on the internet - Deadspin.com on his HBO show Costas Now. It's a sports blog that looks at sports from a humorous point of view (which sometimes involves defaming athletes).
I absolutely love Deadspin and have been a loyal reader for many years now (I've even been featured in a picture on the website). What bothers me most about the interview is that the message that comes across is that sports blogs are the "TMZ" of sports. That really isn't true at all. As much as blogs like Deadspin make fun of athletes, a lot of it is just that - fun. I don't think readers really take what they read as the absolute truth.
Also, as much as some sports figures are made fun of on the site, many others are also saluted as heroes and great people. Bloggers are more "human" than sports writers, it seems, because they cheer for their favorite teams and boo others, and dislike some sports anchors and love others. Deadspin.com makes fun of Mel Kiper Jr.'s hair, but guess what? I do too, when I talk to my friends! Deadspin isn't a big fan of Chris Berman. Me neither (he's annoying)!
So you see, Deadspin is just a collection of fans just like us. Sports writers have their heads so far up their asses, it seems, that they forget what it's like to just be a regular sports fan with opinions about sports figures and the sports media. Bill Simmons is doing great on ESPN.com because he appeals to the regular sports fan, and until traditional sports writers understand how the new generation of fans see sports media, they're going to be in trouble.